This trunk show and the media attention around it was unlike any other. We kicked things off on Friday with a press preview. Some of Baltimore’s most recognized journalists met at the Studio to preview autumn and winter collections from Justin Alexander’s Sweetheart and Sincerity Bridal. A few even tried on some of the couture wedding dresses. Early on Saturday morning, beauty expert and CEO of Elite Secrets, LaTonya Turnage, headed to WBAL-TV to do makeup for the morning segment on Preakness Fashion with Baltimore Sun's John-John Williams. It was a treat to see the big hats and glam outfits paired with the famous Elite Secrets beat.

After some fun on set, the team headed back to Elite Secrets to welcome brides to the trunk show. Brides and local wedding vendors gathered at the Mount Vernon bridal boutique to shop and mingle over champagne.

When the show ended, the team packed up the dresses and made their way to Port Discovery for the Philanthropik’s Shade event, a benefit for Baltimore’s Mayor Hugh’s summer jobs program. Models revealed the collections as they mixed and mingled with Baltimore elite crowd of professionals and celebrities.

Last but not least, our friends from WBFF-TV interviewed our favorite girl boss and entrepreneur, LaTonya during the trunk show on Sunday. Needless to say, the weekend was a huge success!

In fact, because the show was such a success we’ve extended the Justin Alexander Trunk Show special through this week! Book your bridal appointment today and enjoy 10% off Justin Alexander wedding dresses and 50% off wedding accessories.

From breathtaking ball gowns to romantic A-lines to sleek modern dresses, the new Sweetheart and Sincerity Collections by Justin Alexander is what fairy-tale dreams are made. Equal parts classic and romantic there is something for everyone. Think soft traditional fabrics, intricate details, and graceful hues all coming together to create some of the most elegant and show stopping gowns you will ever see.

Beyond extraordinary gowns and accessories, shopping with Elite Secrets Bridal supports a worthy cause! A portion of the proceeds from retail sales will go to For 3 Sisters, a Maryland-based nonprofit organization with a mission to raise awareness and improve the quality of life for men and women affected by breast cancer.

About Elite Secrets Bridal

Located in Baltimore's esteemed Mount Vernon fashion boutique district, Elite Secrets Bridal opened its doors, bringing to Baltimore’s bridal scene an experience that cannot be found in any other Baltimore bridal boutique. The pedigree of founder LaTonya Turnage, bridal beauty and fashion expert has been fundamental to our philosophy to combine expertise and excellent service with style and grace. Leaving pretense to the side, we focus on bringing the best designer and emerging bridal gowns from all over the world to Baltimore Brides!